Thursday, 26 January 2017

IKEA's new collection for 'today's nomadic youth' has everyone very confused

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Looks like today's youth are into some funky patterns, if you believe IKEA. 

The store known for both its furniture and onsite meatballs, has teamed up with British fashion designer Kit Neale to create a new collection, named SPRIDD, aimed towards a group they describe as "modern nomads living on their own terms." The collection which includes apparel, housewares, and tents (yes, I said tents) are influenced by '60s pop art, '90s fashion, and modern-day music festivals. 

The collection will be available starting February 2017 so start saving your pennies for crazy patterned lanterns, space themed pillow, and plates with fish on them. Read more...

More about Collection, Ikea, and Watercooler

from Mashable

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